Bachelor of Arts in
Fashion Business
From October in presence in Milan
The Bachelor of Arts in Fashion Business program has two main areas: one in Digital Marketing, which combines the study of business and digital marketing applied to the fashion sector and one in Psychology, oriented to the study of Consumer Behaviour and Market Research.
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Bachelor of Arts in
Fashion Business and Digital Marketing
LOCATION: MILAN - IN PRESENCE
LENGHT: 3 YEARS
STARTING DATE: OCTOBER
LANGUAGE: ENG
During the Bachelor of Arts in Fashion Business and Digital Marketing you will gain knowledge about the latest techniques, strategies and tools of fashion business and digital marketing. We will explore various topics of relevance in the field, including social media, email marketing, content marketing, fashion communication and retail management.
Graduates of this course can take on different roles in merchandising and buying, supply chain and brand management, wholesale and retail, trend forecasting, e-commerce and marketing.
The Bachelor’s Degree in Fashion Business and Digital Marketing is accredited by Teesside University.
Career opportunities
The Bachelor of Arts in Fashion Business and Digital Marketing can open the door to a variety of career opportunities including: Brand Manager, Fashion Merchandiser, Retail Manager, Fashion Digital Consultant, Fashion Buyer, Digital Marketing Specialist.
Bachelor of Arts in
Fashion Business and Psychology
LOCATION: MILAN - IN PRESENCE
LENGHT: 3 YEARS
STARTING DATE: OCTOBER
LANGUAGE: ENG
In the Bachelor of Arts in Fashion Business and Psychology, you will acquire knowledge of the latest marketing techniques, strategies, and tools combined with neuroscientific and consumer behavior insights used in the fashion business and luxury sectors.
You will explore various highly contemporary and relevant topics in this innovative field of study, including behavioral economics, consumer psychology, digital content and marketing, customer experience, fashion communication, and retail management.
The Bachelor’s Degree in Fashion Business and Psychology is under validation by Teesside University.
Career opportunities
The Bachelor of Arts in Fashion Business and Psychology can open the door to a variety of career opportunities including: Market Research Specialist, Neuromarketing Business Professional, Consumer Behavior Analyst, Digital Marketing Specialist, Brand Manager, Retail Experience Designer.
Alumni
Ferrari Fashion School, having been involved in education for over 20 years, relies on a significant alumni network with whom it cultivates relationships and carries out activities and projects.
The students and alumni of Ferrari Fashion School, with their aspirations, skills, and experiences, constitute the great value of the academy.

Emanuele
Menswear Product Manager
TOM FORD

Roberta
Pattern Maker
DOLCE & GABBANA
Who we are
Ferrari Fashion School has been an academy operating for over 20 years in the field of education in design, business, and fashion communication.
The ambition of Ferrari Fashion School is to blend specialized knowledge, theoretical principles, technical skills, creativity, and professionalism through proprietary teaching methods.
The school

Our philosophy
The Ferrari Fashion School was founded almost 20 years ago with the aim of providing its students with a stimulating and concrete training that will transform them into capable and successful professionals.

Milano Fashion District
Milan and its Fashion District are the beating heart of Italian fashion, and the Ferrari Fashion School is located in this stimulating environment, full of fashion shows and events.

The location
The school is developed in two locations, functional for the theoretical and practical activities of the courses; the spaces and laboratories reflect the approach to quality and the search for continuous excellence.